Blogs

13 Feb

Changing Database Needs

Sameer_Ashnik

IT era in 1980s and 1990s were defined by the buzz of RDBMS, multi-tier applications and World Wide Web. That was the era when various sectors recognized the ‘magic’ of computer programs and networks, the efficiency with which work can be done with a silly box. While use of computers and dependency on WWW increased, various industries matured as well and have come up with their own needs and demands. Today’s need has changed, requirements can’t be fulfilled with ‘simple’ multi-tier […]

Sameer Kumar I Senior Solution Architect, Ashnik

13
Feb
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21 Jan

What’s in 2014?

Sachin-D-780PX

Crystal gazing is very popular in the IT industry and people pay thousands of dollars to get glimpses of it. But for us, where we have to walk the talk and invest in developing skills ahead of time, we have to make reasonably right choices else we are in the danger of going out of business. In such a difficult situation how do we go about picking our bets and offering value to customers? Our approach is to put together customer […]

Sachin Dabir | Founder & Director, Ashnik

21
Jan
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14 Jan

Customer delight through customer insight!

Kaustubh_Ashnik

Going by an example often sited, “People don’t buy a drill for the ability to drive a drill. They buy a drill to create a hole. And there is a dream behind drilling that hole.” So an insight into their dream, purpose and beyond is what matters. Likewise at Ashnik, our Sales, Pre-sales and Marketing folks constantly try to abandon the traditional playbook approach of “Solution Selling” and are focusing on “Insight Selling”. An insight turns into an idea which in […]

Kaustubh Patwardhan, Director I Southeast Asia and Hong Kong, Ashnik

14
Jan
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9 Jan

Good Service Vs Right Service

Sameer_Ashnik

Now what’s a good service and what’s a right service? The good service code goes like this – being ready with a solution before a customer asks for it, analyse the issue to confirm if it involves your solution (concentrate on delivering your solution), do whatever the customer asks for, faster turnaround time for issues (even if it involves a ‘quick and muddy’ solution). But at Ashnik, we do the exact opposite – We deliver a ‘right’ service! Here’s how – […]

Sameer Kumar I Senior Solution Architect, Ashnik

9
Jan
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13 Dec

Open source database influencing business strategy?

Sachin_Ashnik

Open source database is not just a CIO priority but it is a business requirement. This is what we are hearing and experiencing through customer interactions. CIOs have long been familiar with the benefits of open source and open source database but with the advent of commercial vendors behind open source database and maturity of tools motivation for adopting open source database for business critical applications has increased significantly. Even the risks factors in switching from proprietary database to open source […]

Sachin Dabir | Founder & Director, Ashnik

13
Dec
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8 Dec

Top 3 reasons Government agencies adopt open source technology

michael

Having been involved in few engagements with some Government agencies in the region, I noticed that more and more of them are turning their eyes on open source technologies. And based on our observations, here are the top 3 reasons why the change of heart: 1. Cost effective. Services offered by Government are generally provided free for the public. Imagine if you run Governments like corporations, these free services can be considered as cost centers. Now the question is, why would […]

Michael Santana, BD Executive I Ashnik

8
Dec
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